political propaganda

The article is devoted to the issue of the directions of the "coin propaganda" in the Late Roman Republic and the estimation of its effectiveness. The author concludes that the images and legends of the coins changed in accordance with any turns of the Roman Republic leaders’ policy. This means that the coins served not only financial, but also certain ideological purposes.

Article explores the question of the directions of propagation Gaius Julius Caesar. The author concludes that the Caesar's political propaganda, nominated more numerous, more powerful and meaningful slogans has helped defeat Pompey and his supporters in 49–45 years. BC.

The article considers the problems of the Caesarians’ split in the period 44-42. BC, the stages of genesis and orientation of the slogans of political propaganda are traced, the methods of conducting the struggle are studied. Based on the sources, the author outlines the main themes used by the Caesarians during the ideological confrontation. The analysis leads to the conclusion that the propaganda of the Caesarians was guided by wider public circles.